Unlock Creativity: Time of Day Matters

Is creativity tied to your biological clock?

creativity timing

A 2010 Global Chief Executive Officer study by IBM revealed the most sought-after trait in emerging leaders. It’s not work-ethic or efficiency. It’s not motivation or productivity.

Creativity is the trait most desired by those in charge. Understandably so. Because the ability to come up with new ideas, to innovate and problem-solve, to experiment and thrive in the face of uncertainty is a giant asset.

Creativity isn’t just the most treasured trait of leaders and employees, though, it’s maybe the single most valuable capability we all have as entrepreneurs, makers, artists, visionaries and creators of our own lives, careers and destinies.

But, there’s this funny thing about creativity…

Our ability to tap our own creative genius is tied to a deeper internal biological clock. Time your work to that clock and genius has a much better chance of emerging with far less effort and angst. Time it wrong and you find yourself in a battle against your own brain for your own brilliance.

How to time it right is what we’re talking about on today’s short and sweet GLP Riff.

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