Sheri Salata is the co-founder of STORY salata | hala, a media company producing print, television, film and the “This is Fifty with Sheri and Nancy.”
Her new venture into the world of entrepreneurship is the evolution of the “staff job of all staff jobs,” a 20-year career with Oprah Winfrey, where Salata became executive producer of The Oprah Winfrey Show, President of Harpo Studios and then joined forces with Oprah Winfrey in the heralded turn-a-round of the OWN network.
In today’s conversation, we explore Sheri’s early career in advertising and what led her to leave it all behind to explore the entertainment world. We dive into what it was like working at the highest levels with one of the most iconic and influential women in media and business, Oprah Winfrey, and helping run a legendary media empire. We also visit what led Salata to leave it all behind in 2016, shift gears and build something entirely new with her longtime friend, Nancy Hala, on their own terms and in their own time.
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